The Project
A 45 year old wealth management company founded on trust and integrity, Collins & Company was looking to update their brand image in order appeal to an up and coming demographic without alienating its current and established clientele.
We worked closely with their management team to create a new contemporary identity that presents the company as a solid and established institution while retaining elements of the company’s brand essence. In addition, we created a collateral system, company brochure and web site.
Responsibilities
- Design
- Brand usage & guidelines